One can never own too many pairs of jeans—at least that’s what we think! From relaxed light washes to dark office-ready blues, denim is practical, versatile, and worth investing in. See the denim brands we’re currently loving and don’t forget to ask your Stylist for a pair in your next Fix!
1. Japan Blue Jeans
A small town called Kojima is located in Okayama prefecture, Japan. This is our home, our history. To make our town happier, we started several projects. We believe that the core of making jeans is making denim. Taking part in all processes that involve making jeans - choosing cotton, spinning, dyeing, and sewing - we have full control over the jeans we make.
Almost 10 years ago, Hiroki Kishimoto of Japan Blue Co.Ltd. started the brand Japan Blue Jeans. With decades of experience with denim, he first focused on the European market and then later on the domestic market in Japan.
2. Le Mill
Featured in Forbes, the LA-based brand claims to have cracked the sustainability code when it comes to denim. The average jean takes over 1,800 gallons of water to produce because jeans are washed repeatedly to get that perfect vintage look. For perspective, the average person consumes 0.5 gallons of water in a day, less in rural India. But Agolde proves that fashion and sustainability can in fact go hand in hand and we don’t need to dress in shapeless garbage bags to consume consciously. Agolde uses ozone wash technology which reportedly uses less than one-tenth the amount of water used in traditional jean production to get the same vintage wash and feel.
Laser cutting technology is used to create distressed lines for an efficient, eco-friendly alternative to old-school methods. Each pair is handcrafted, with ethically sourced organic cotton, and designed with that modern cool girl 90s look. With California Cool Girl written all over the design, we can confidently say your sustainable one-stop shop for timeless denim is finally here. Think 90’s straight fit in a classic indigo wash, distressed Bermuda boy shorts, fitted ankle-length white denim, classic denim jackets, and all denim jumpsuits.
3. Stitch Fix
While you may not see them on the red carpet or the runway, J Brand jeans are a long-time favorite of celebrities and models alike—and with good reason. The jeans provide just the right amount of stretch along with a plethora of silhouette-enhancing features. Even without back pockets, the cut lifts and shapes your derrière to perfection. Stretchy in all the right places, Madewell uses ISKO Reform™ technology (a fancy way of saying the jeans will comfortably hold you in—and up—without losing their shape). Hand-finishing gives them an authentic worn-in look with a soft feel, much like heritage denim. We also love the overall slimming effect.
With the increasing focus on earth-friendly products, Paige wins kudos for its sustainably-made denim. Exclusive indigo washes, 4-way stretch fabrication, and thoughtful design details make Paige one of the darlings of our denim offerings, even more so thanks to a special line for moms-to-be!
Address: California, USA, 400099
4. Sourcing Journal
A handful of fashion-loving good-doers is plotting to overtake California’s denim industry, and these forward thinkers are hoping that the world will follow their lead. “The industry has done a good job of keeping under wraps the way things are made,” said Adam Taubenfligel, founder and creative director of Triarchy Denim, a Los Angeles-based jeans brand. “Through time and experience, it became very apparent to us how damaging denim is to our planet, and how many resources it consumes.”
In California, water is an especially touchy subject. Droughts have ravaged the state on a near-constant basis over the past decade, and recent wildfires have left unprecedented levels of destruction in their wake. Remembering his early days in the denim industry, Jordan Nodarse of Boyish Jeans is in agreement. The founder and designer added, “Being inside the factories, I really started seeing how much water was being used… I started questioning, ‘What are the chemicals being put in there, and what are the implications to the environment?
5. Shop Redone
Born and raised in Los Angeles, the local culture proved to be an integral foundation in shaping Sean’s personal style, passions, and path as a leader in the fashion industry. Surrounded by diverse people with unique fashion sensibilities, Sean understood clothing as a universal matter that everybody has a relationship with. Having a young daughter, Sean grew passionate about providing a sustainable future for her and integrating responsible practices into his work at RE/DONE. With a keen, tasteful eye and a natural propensity for brand building, Sean has accrued over 20 years of experience in the trade. Prior to RE/DONE, he launched successful brands KATAYONE ADELI and JOIE, all pioneers in contemporary fashion.
Similarly a Los Angeles native, Jamie developed his love for all things design in his early teens. Stylistically influenced by his musical heroes – Bob Dylan, Jimi Hendrix, Tom Petty – leather, denim, and simple tees were standards always to be found on his idols and within his personal wardrobe. With a desire to find and study the scarcely available, mid-century art, furniture, and clothing he grew so passionate about, Jamie frequented the Rose Bowl Flea Market. There, he developed his knowledge from expert vintage vendors and buyers, becoming his own historian of Americana design. Through mutual industry friends, he was introduced to Sean.
6. Dynamic Denim
For over 25 years Dynamic DENIM has produced jeans for the finest names in the apparel industry, From JBrand to Vince to Diesel. the world of denim and twill depends on Dynamic for consistent premium quality production. Over the last 5 years, Dynamic has also been in developing a new Dynamic line of jeans under our own POSTAGE label. We are known for world-class manufacturing with the added value of Made in Los Angeles at the most competitive pricing in the industry.
Postage is the center of a new world of Dynamic branded jeans that will also contain a complete premium quality collection of the world's finest SELVAGE DENIM for both Men’s and Women with the best value in the market, all made in our own LA factory. As we have done for many years and will continue to do for many years into the future, Dynamic will offer the finest Private Label Production for the world’s great brands and to new young companies with a great vision for the future.
Address: 1020 East 59th St. Los Angeles, CA 90001
Phone: (310) 351-5763
7. J Brand Jeans
Address: California, USA, 400099
Phone: (855) 790 1709
8. Retail Dive
In an effort to curtail the vanishing of groundwater reserves as California’s severe drought lingers, Gov. Jerry Brown, last week ordered non-farming water use cut an astonishing 25%. The directive is forcing the state’s denim makers to find less thirsty ways to manufacture and treat the fabric. Moves include steam-pressing for less time, leaving the natural grayness of non-water-treated denim untouched, using ozone machines rather than bleach-washing and laser machines that more quickly distress jeans, and using stones instead of water to distress denim. Levi’s is also asking its customers to wash their jeans less often.
California produces a lot of premium denim, and these moves may help influence fashion design, as the look and feel change due to these water-saving measures. Manufacturers, designers, and retailers could see this as a marketing opportunity and embrace these moves, by advertising the sustainability of the new water-saving ethic.
9. Lucky Brand
Lucky Brand was founded in 1990 with a spirit of reinvention. Rooted in premium denim, Americana, and self-expression, our brand is for the free- thinkers and the optimists who don't take life too seriously. For those who say, "take-me-as-I-am. Or don't. It's cool." In the beginning, we experimented with vintage jeans, remixing the classic to create something new. Now we make denim AND lifestyle wares. Call it eclectic Americana for all. Our products portray personality through perfectly imperfect, often American-heritage-inspired details that bring levity to any look, or situation.
Lucky Brand brings The Luckening - that sweet thing that happens during a blah day that reminds you there's always a lighter view. We know great-fitting jeans won't change your life, but maybe they can make you feel a little luckier.
We say wear Lucky and make good fortune. Feel lucky and you'll find it.
Address: California, USA, 400099
Phone: 1 (866) 975-5825
10. Fashion Network
The legislature of California has passed a bill to declare denim as the official fabric of the state. The assembly approved the bill with 59 votes in its favor and 3 against it. According to the bill, the reason behind this proposal is the interwoven history of the fabric and the state. Denim is said to have been a part of California’s history since the 1850s. This bill was sponsored by Marc Levine, a Democrat assembly member from California. Denim jeans were invented during the Gold Rush Era in San Francisco, a city in the northern region of California, according to the bill.
Today, California is responsible for about 75 percent of the premium denim jeans sold throughout the world. The industry employs more than 200,000 people in southern California alone, making it the largest fashion manufacturing hub in the United States. Denim jeans can be found in the wardrobes of 96 percent of American consumers who, on average, own seven pairs. Denim jeans represent an estimated $60 billion global market for retailers,” reads the AB 501 bill.